SEO Glossary: 124+ Terms and Definitions To Know

SEO Glossary

Before doing any work or project professionally, its very necessary to know and understand the terminology of technical platform like search engine optimization. You can find here 124+ SEO glossary to know and understand the full vocabulary of search engine optimization.


  • AI – AI is abbreviation for Artificial Intelligence. It refers to the simulation of human intelligence in machines (especially computer systems) that are programmed to mimic human actions. It helps various industries to automate many types of activities. It also helps search engine optimization processes.
  • Address
  • AdWords
  • Agent Name
  • Algorithm
  • Alt Text
  • Altavista
  • Anchor Text
  • AMP (Accelerated Mobile Pages)


  • BackLink – Backlink is a link coming from other website to an website. High DA and theme links help to improve website ranking in search engines. The link developers keep searching for their link building campaign.
  • Blind Traffic


  • Classified Ad – It comes under off-page SEO citation, boosts website visibility and search ranking.
  • Click Through Rate
  • Click Tracking
  • Cloaking
  • Clustering
  • Comment Tag
  • Counter
  • CPA
  • CPC
  • CPM
  • Crawl
  • Crawler
  • Cross Linking
  • CSS


  • De-listing
  • Dead Link
  • Description
  • Directory
  • DMOZ
  • Doorway Page
  • Dynamic Content
  • Dynamic Page



  • FFA
  • Filter Word
  • Flash Page
  • Frames


  • Gateway Page
  • Google
  • Google Everflux
  • GoogleBot
  • Guest blog – is an blog published on your website written by someone from outside of your company.


  • Header / Headings
  • Header Tag
  • Hidden Text
  • Hit
  • HTML (Hypertext Markup Language) – Year and Version
  • 1989 – Tim Berners-Lee invented www
  • 1991 – Tim Berners-Lee invented HTML
  • 1993 – Dave Raggett drafted HTML+
  • 1995 – HTML Working Group defined HTML 2.0
  • 1997 – W3C Recommendation: HTML 3.2
  • 1999 – W3C Recommendation: HTML 4.01
  • 2000 – W3C Recommendation: XHTML 1.0
  • 2008 – WHATWG HTML5 First Public Draft
  • 2012 – WHATWG HTML5 Living Standard
  • 2014 – W3C Recommendation: HTML5
  • 2016 November – W3C Candidate Recommendation: HTML 5.1


  • Inbound Link
  • Inktomi
  • IP Address
  • IP Spoofing


  • JavaScript


  • Keyword
  • Keyword Density
  • Keyword Domain Name
  • Keyword Phrase
  • Keyword Stuffing / Spamming


  • Link Popularity
  • Link Building – is the process of building links of your website over other websites. This process is mainly used to improve the search rankings.
  • Link Farming
  • Log Files
  • Looksmart


  • Meta Search
  • Meta Tags
  • Mirror Sites
  • Misspellings
  • Magento – Magento is one of the most popular open source ecommerce platform to design an flexible online store. helps to promote your online store on search engines for more sale.


  • is the type of search engine optimization that is processed over website pages for top ranking.
  • is the type of search engine optimization that is processed outside of your website to improve its search ranking.
  • Online Store – Online store is a website or app used to sell products or services digitally. If you want your online store rank on Google, you can implement .
  • OpenCart – OpenCart is an open source online store management system that you can use to create your eCommerce webite for free. You can use to start promoting your online store in search results.
  • Open Directory Project
  • Optimization
  • Overture


  • Page Popularity
  • Page View
  • PageRank
  • PFI
  • Placement
  • PING – Packet Internet Groper
  • Popup
  • Portal
  • Positioning
  • PPC Engine
  • Press release – is an statement delivered to members of news media with the purpose to provide information.


  • Ranking
  • Reciprocal Link
  • Referrer
  • Registration
  • Robot
  • Robots.txt
  • ROI


  • Search Engine
  • Search Engine Optimization (SEO) is the process of optimizing a website to improve its search ranking. If you want to learn SEO, you can view our blog on .
  • SEO Glossary – is the collection of terms and definitions related to SEO (search engine optimization).
  • Search Query
  • Search Term
  • SEM
  • SERP
  • Site Map
  • Site Submission
  • Slurp
  • Spamdexing
  • Spamming
  • Spider
  • Spidered
  • Splash Page
  • Spoofing
  • Stemming
  • Stop Word
  • Submission Service
  • is the experienced search engine optimization expert who provide effective SEO recommendations and suggestions.
  • Shopify – Shopify is the ultimate ecommerce platform to build an online store and start, manage, and grow a business. To increase online product sale, is the best way for small businesses.
  • Social Media – refers to the interactions between people in which they can create, share, and/or exchange information in virtual networks/communities.
  • SMO (social media optimization) – is the digital marketing strategy to improve social media presence of an business.


  • Title
  • Traffic


  • Unique Visitor
  • URL


  • Website – Website is the collection of web pages and content that share a unique domain name. Choosing is the first step to take your business online.
  • Website Traffic
  • Website Speed Optimization
  • WooCommerce – WooCommerce is the WordPress ecommerce plugin used to create an flexible online store for free. To improve your online strore presence in search engines, is the effective way.
  • WordPress SEO Plugins – WordPress plugins that are used to process search engine optimization tasks are called .


  • XML


  • Yahoo!